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In Light of the Recent Lawsuit

5/20/2014

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There was a recent judgement against the makers of the FiveFingers minimalist shoe (and shoe soles everywhere) Vibram. The ruling had to do with some marketing claims and, in general, gave some ammo to the notion that minimal running shoes either "do nothing" or actually hurt.

I personally use the FiverFingers and have since 2008. I have also suggested to clients they might consider the product as a tool in changing posture. It's unfortunate that the court ruling had to do with a technical error of language by Vibram - which, sure, could have been intentionally misleading. However, it seems like that kind of market "leading" happens often in other product arenas.


I wanted to pass on one post about the issue (of minimalist shoes) which I like. You can find lots if you surf around but this article is housed on an EXCELLENT site.


Informal Case Study of Minimalist Shoes


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    Andrew M. Given
    "Seemingly Unrelated"

    Andrew is a professional bodyworker, educator and sound crafter. 
    He is interested in consciousness, building cool things, movement and natural laws. This blog will, hopefully, be where you can find something neat. 1.2.2014

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